Beyoncé is not backing down when it comes to getting her daughter’s name, Blue Ivy Carter, officially trademarked.
According to The Blast, Beyoncé argues her case in newly filed documents saying, “that consumers are likely to be confused between a boutique wedding event planning business and Blue Ivy Carter, the daughter of two of the most famous performers in the world, is frivolous and should be refused in its entirety.” Beyoncé points out her trademark application is for “Blue Ivy Carter” NOT “Blue Ivy”.
Beyoncé called Blue Ivy a ‘Cultural Icon’ in new court filing
https://t.co/vhtXeurE12— The Blast (@TheBlastNews) September 24, 2019