The masterminds of Taco Bell and Cheez-It have come together to create the Big Cheez-It Tostada.
The new menu item, which is being tested for a limited time in Southern California, features a giant Cheez-It square topped with Taco Bell’s seasoned beef, reduced-fat sour cream, fresh diced tomatoes, crisp lettuce, and shredded cheddar cheese.
“There are few things that everyone can agree on…but the iconic flavors from Taco Bell menu items and Cheez-It snacks appeal to all,” said Liz Matthews, Taco Bell’s Chief Food Innovation Officer in a press release. “We’re thrilled about this new concept with Cheez-It, which gives our fans the chance to experience the real cheese and crunch they love from both of our brands in a whole new way.”
In addition to the Big Cheeze-It Tostada, Taco Bell is also testing a Big Cheez-It Crunchwrap Supreme®. This version includes seasoned beef, nacho cheese sauce, lettuce, reduced-fat sour cream and diced tomatoes, but the typical tostada shell is swapped for the oversized Cheez-It cracker before being wrapped inside a tortilla that’s grilled to go.
Let’s hope it makes its way to the East Coast soon!
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Editorial credit: Jonathan Weiss