Brace yourself, Netflix is going to start cracking down on password sharing next month.
In an updated FAQ, the streaming platform shared, “To ensure uninterrupted access to Netflix, connect to the Wi-Fi at your primary location, open the Netflix app or website, and watch something at least once every 31 days. This creates a trusted device so you can watch Netflix, even when you’re away from your primary location.”
So what if someone outside your household tries to use your account on a non-trusted device? “Netflix will prompt users who try to sign into your account elsewhere to sign up for their own account instead and block their access until they do.”
But what if that someone is YOU. Say you’re traveling, and you want to open your account on a hotel TV, for instance?
In that case, you have to request a TEMPORARY CODE when you sign in. It gives you access for seven consecutive days.
Users pointed out that this will make it harder for college students on their parents’ plans to access the streaming platform while at school.
The fact that Netflix so thoroughly misunderstands gen z and thinks they will buy their own subscription if blocked from their parents’ is hilarious to me.
— Michelle Erin (@michelleerin) February 2, 2023
Dear Netflix, I'm not sure if you've considered this but, Gen Z is in college right now. They are eating ramen, watching their parents Netflix, and learning to take over the world. You are about to make them very very angry.
— Sydney Nicole:) (@actressatlarge) February 2, 2023
#netflix ending #passwordsharing is a short term revenue game but also a great way to alienate customers and show shareholders that you’ve exhausted all other avenues of growth.
They’re underestimating the principles of Gen Z.
Feels like a short term play.
— Melanie Balke (@Melanie_Balke) February 2, 2023