Post Malone Sold 50,000 Bottles of His Rosé in Two Days

Post Malone has sold 50,000 of his Rosé in just two days. The artist introduced the wine last month as a joint venture with James Morrissey of Global Brand Equities and Dre London, a long-time music manager and Founder of London Entertainment.

The wine is a sweet mix of various grape notes: 45% Grenache Noir, 25% Cinsault, 15% Merlot and 15% Syrah. All of these ingredients create a soft pink color that brings the aromas of pineapple, pear and strawberry, underscored by the scent of French desserts.

Maison No. 9 selling 50,000 is only from a pre-sale, completely taking out the first batch of wine and the selling platform, Vivino, completely crashed after being overloaded with orders.

(Hype Beast)